Remember when one of the key recommendations for website design was to avoid lengthy pages? Well how things have changed. Have you seen Beetle.com? In my opinion it’s gone to the other extreme and is a veritable recipe for RSI. Plus it took ages to load. To get to the bottom of the page it took twenty scrolling movements on my mouse. Ouch. Engaging and novel as it is, I was more focused on careful vertical scrolling rather than interacting with anything on the page which would have required some horizontal movement on my behalf. I presume that swiping at the page on the iPad would be less taxing but still a lot of work. That’s not to say that I disagree with providing longer pages that reveal their content in a more dynamic fashion as you scroll. In fact I like it. Citroen, Nike, Rory McIlroy and Italian bag designer Bagigia have less ambitious but arguably more palatable renditions of this feature. Thinking about it, one thing these sites have forgotten about that could be quite apt to this style of presentation is audio. Now how would that work, thoughts?
Also have a look at New Zealand and No Leath women’s shoes. Related story: The Extinction of the Scrollbar
5 Comments
Niall Delahunty
18/4/2012 01:47:26
Good article. For one with audio check out http://www.premiereboutique.it/
Reply
Dil Shandhu
24/4/2012 01:44:44
So B&O have a nice way of controlling your scrolling - the frame they want you to view 'jumps' perfectly into the viewable browser space. http://www.beoplay.com/Beolit12. Lovin it
Reply
Frank Gaine
24/4/2012 01:45:38
Thanks Dil, another very cool one is the comic book http://www.soul-reaper.com/. It also incorporates subtle audio and 'couchmode' which is an auto scroll feature. This is good cos the experience can be jerky when you scroll manually.
Reply
Tipp E Rary
12/5/2012 03:48:30
Agreed. Check this link on life below 600px
Reply
T de Boer
6/11/2012 08:15:39
Good scrolling site for the 2012 US Pres Election
Reply
Leave a Reply. |
WelcomeI'm Frank Gaine. Strategist, Designer, Manager, Founder, Educator. Archives
April 2022
|